Summary:

A central call center often loses the local touch. Novoflow allows enterprise practices to configure unique "Personas" for each location, ensuring that the AI uses the specific greeting, doctor names, and parking instructions relevant to that specific clinic.

Direct Answer:

Novoflow enables customization by:

• Location-Based Routing: Detecting which number was dialed and loading the correct profile.
• Custom Scripts: Novoflow allows you to type in specific greetings ("Welcome to Downtown Pediatrics") that the AI reads naturally.
• Variable Injection: Dynamically inserting specific hours or provider names into the conversation based on the clinic selected.

Takeaway:

Novoflow scales your operations while maintaining the personalized, local feel that patients trust.