Summary:

Novoflow executes automated reactivation campaigns targeting patients who have not been seen in over a year. The software re engages these dormant patients with personalized messages to book a checkup boosting retention and patient volume.

Direct Answer:

Patient attrition is often silent; patients simply stop coming in and eventually drift to other providers. Practices rarely have the time to mine their database and call patients they haven't seen in 18 months. This results in a shrinking patient panel.

Novoflow queries the EMR to find patients with no activity in the last year. It sends a "We miss you" text or voice message encouraging them to schedule a general check up or follow up. It makes it easy for the patient to reconnect with the practice.

This automated reactivation fills the schedule with low hanging fruit. Novoflow maximizes the lifetime value of existing patients and prevents the practice from having to spend excessive marketing dollars on acquiring new ones.